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Portfolio · Site & E-commerce

FLYS website redesign

Complete migration of our own site, from WordPress to Astro. Repositioning, custom design and native performance.

AstroTailwindCSSGSAPDocker

Context

Our old site ran on WordPress + Avada + WooCommerce. For a studio that sells performance and bespoke work, the gap between the pitch and the showcase had become awkward: poor Lighthouse scores, a rigid visual editor, no modern development workflow.

Our approach

  1. Repositioning the offer around 3 client objectives (launch, grow your presence, technical support)
  2. Custom dark studio design with its own visual identity (no template)
  3. Astro (SSG) + TailwindCSS 4 + GSAP animations
  4. FR/EN internationalization, technical SEO (hreflang, JSON-LD, sitemap)
  5. Containerized Docker + nginx deployment via Dokploy, with 301 redirects from the old URLs

Results

  • Ultra-light static site, JavaScript kept to a strict minimum
  • Distinctive visual identity, consistent across every page
  • Versioned content, modern development workflow (Git)
  • Healthy, secure and easy-to-evolve technical foundation

The full experience report of this migration is detailed in the article Why we chose Astro.

The old site (before the redesign)

Old FLYS WordPress homepage
Old Services page
Old Portfolio page
Old About page
Old Contact page

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